 
SalesRxcelerator
ZSL’s SalesRxceleratorTM is a pharmaceutical solution originally conceived and developed to accelerate the pull-through process in Managed Care. SalesRxceleratorTM is a web-based platform that enables digital aggregation of marketing materials, key ordering processes and feedback communication to help pharmaceutical brand teams and their field sales organization improve upon their day to day performance of providing timely and up-to-date educational and marketing materials informing healthcare professionals about approved scientific and formulary events for the purpose of driving increases in revenue through increases in prescriptions.
SalesRxceleratorTM delivers variable data-driven communications to your customers and targets based on prescribing history, plan association, physician specialty, or any other recorded/tracked interaction. The process can be executed with or without sales support and done with messaging at the local level in any combination of communication formats including print, email, personal landing pages and text messaging. Messaging can be predetermined based on business rule and pre-approved content.
SalesRxceleratorTM web services are optimized in accordance with Web 2.0 technologies and encompass Rich Internet Applications (RIA), AJAX and powerful Enterprise Social Computing based collaborative tools able to promote the marketing activities and interactions needed across the organization.
Overall Benefits of SalesRxcelerator
- Quickly leverages favorable contracts to increase brand Rx’s
- Provides Sales Representatives approved yet timely Visual Aids customized to the physician
- Allows Sales Representatives to detail off of, show and even leave behind the visual aids
- Provides for a more cohesive & focused sales call
- Provides input to and can draw from Call Report Management system, no reworking required
- Targets plan-affiliated physicians with custom and personalized marketing materials
- Provides for local plan relevance
- Provides for details based on physician segmentation strategy
- Delivers timely and accurate formulary information for a faster response to important contract wins or status changes
- Identifies and addresses favorable plans territories and physicians with powerful analytics
- Provides management control and governance over the messages delivered with marketing materials
- Links physicians to the messages they receive for powerful analytics
- Improves company performance toward Managed Care goals
- Secures a rich and friendly user interface and faster data updates leveraging the operation and production efficiencies of SalesRxceleratorTM
- Provides social computing platform to connect people and exchange information across the organization
Who are the Key Users Benefited from SalesRxcelerator
For more information on how ZSL can help you with SalesRxceleratorTM solutions, please click here |